Vibrant, realistic photography is paired with a handwritten typeface to encourage Gen Z to just 'have a go.'
Handy 'Did you know' boxes indicate when a recipe contains ingredients with scientifically-proven benefits to mental wellbeing.
Recipes were contributed by 10 young people along with a bit of life advice and their go-to low day playlist. A quick note by the recipe-giver in a cursive, handwritten typeface gives a personal touch.
