Relevant and appealing, the new branding is dynamic and energetic. Widely applicable and instantly recognisable, it places The Wharf firmly in Langport's community as well as the surrounding areas.
Branding is supported by a brand pattern that can be used throughout materials to communicate the broad and varied usage of the space. Shapes combine soft and hard edges, reminiscent of the logo-mark, to represent the collaborative and unique identity of The Wharf.
